Every year one of my New Year’s resolutions involves running. But I really don’t like running outside in January when it’s cold. So, instead, I run on a treadmill as does our entire family. (That’s our middle child, Kellyn above). I’ve been enjoying running on a treadmill over the winters for more than a […]
Continue ReadingShoe Anatomy 101: The Crown, the Cradle and why OESH has None
So here’s a cool thing I’ve learned working at OESH. Shoes are designed and constructed from a “last” which is the standard form of the foot, differing slightly depending on the specific type of footwear a company creates. One component of the non-OESH shoe last, no matter the shoe style, is a medial to lateral […]
Continue ReadingOESH Ambassador Adam Geilker and the Spartan Race
Adam, our first male OESH Ambassador, and former OESH intern, just sent us this photo of him jumping over fire near the finish of the Spartan Race held in New Jersey earlier this month. Never mind that Reebok sponsors the race…Adam proudly wore his OESH La Vidas and EVERYBODY was asking him about them. Adam […]
Continue ReadingBest CrossFit Shoe
We are excited to announce that the OESH La Vida’s are not only a great all-around shoe but are highly touted as the perfect shoes for CrossFit! Phyllis Dockeray, an experienced CrossFit OESHer and founder of Nationwide Machinery, sums it up: “They are perfect for all the deadlifts, snatches, and other exercises where we tend [...] Continue ReadingMost Running Shoes Are Actually High-Heeled!
Being a new employee here at OESH, I was skeptical to hear that many existing athletic shoes are designed all wrong. As a recent Industrial Design graduate from James Madison University and being involved with sports my whole life (shoutout to the 2013 WCLA D2 National Champions aka JMU Women’s Club Lacrosse), I had never […]
Continue ReadingOESH La Vida: Essential Shoes for the Zombie Apocalypse
The conversation started over the Jerusalem Artichoke, a perennial vegetable with bulbous roots tasting like a cross between a potato and an artichoke. A wonderful OESHer friend gave me some of her roots last year which I planted, and this year, I gave some of the roots to another OESHer and long-time friend (who is […]
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Squash and OESH’s La Vida: SQOESH Shoes? This summer, our daughters and I have been playing squash. Of course we’ve all been running too (lifelong commitment / cross-country workouts for the girls) but the idea of throwing squash into the mix came to us when the University of Virginia invested $12.4 million on a new indoor squash court facility that is practically […]
Continue ReadingThe Most Green, Sustainable, Running Shoe
I had just about forgotten the typical volatile organic compound (VOC) smell of a new running shoe, until Bob left a pair in our closet last night. (Why, you wonder, is Bob not wearing our new La Vida’s? Because, unfortunately, his feet are still too big for our largest La Vida size 12.) You might […]
Continue ReadingOESH launches La Vida-white sand and is swarmed with first week orders
We have had very strong expectations for the launch of our new La Vida style–currently available in this beautiful white sand model: But even as optimistic as we knew we should be, the demand in our first week was somewhere above triple our “best case” estimate. We aren’t complaining–and neither will […]
Continue ReadingHiking the Appalachian Trail in OESH
America’s ultimate hiking path east of the mighty Mississippi is the extraordinary Appalachian Trail. The “A.T.” was conceptualized by Benton MacKaye in the October 1921 publication of “An Appalachian Trail: A Project in Regional Planning” in the Journal of the American Institute of Architects. Ultimately it was the leadership of Myron Avery which enabled the […]
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