On the heels (ha!) of all our research showing that shoes, especially women’s shoes, need to be completely re-designed, the most prestigious engineering journal in the world, the IEEE, decided to publish an article entitled, “The Race to Build a Better Shoe.” With all the recent questioning of current so-called “better” footwear designs, the editors determined that it was high time this article be written and that it be geared toward the lay public through their new and highly popular venue, IEEE Pulse:Screen Shot 2014-03-18 at 11.57.01 AM

To write the piece, they considered all the would-be experts from each of the major shoe companies. They examined numerous technologies in footwear, each purported by their respective companies to be the best engineering breakthrough in footwear design. Ultimately, the IEEE settled on me and OESH.

The abstract, published just last week (and still fresh with formatting typos), is available through the National Library of Medicine and National Institutes of Health, which I cut and pasted below, as well as through IEEE’s website. 

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Ordinarily, the IEEE requires a subscription to have access to the full article. But I just learned that IEEE Pulse is making available our full article for free here, which will stay available for free until mid April at which time a paid subscription will be required.

Meanwhile, we received from China, a new shipment of the fabric parts required to make more Charcoal La Vida’s. We had no idea that many of the sizes would sell out so fast – it’s been so crazy I wonder if there’s another article out there somewhere with a link to our Charcoal La Vida BUY page, entitled, “The Race to BUY a Better Shoe”?!!

Screen Shot 2014-03-18 at 3.38.25 PMGanamos La Vida!

 

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