Archive: News

OESH La Vida v2.0′s are Getting Ready for Back to School!

Yes, we know! You’ve been loving your La Vida’s to death. So much so that you’ve been telling everyone in the world about them. As a way to say thank you, we’ve done a couple things at OESH this summer, besides ramping up production in the … Continue reading

Ruby Slippers vs. OESH

Last weekend, we took a short family vacation to Washington, D.C. While the primary purpose for our trip was to visit Ellen, my mom’s best friend from Harvard Medical School, we also spent a substantial amount of time taking advantage of the glory … Continue reading

OESHer of the Week: Kenny

OESHer of the Week is back: and, this time, for a very special installment. Charlottesville High School’s own Marissa Tierney is an OESHer, and quite possibly the best AP English Language teacher on the face of the planet.  But although … Continue reading


What do you do on an uneventful Saturday morning in the last June before you go to college? You and your La Vidas v2.0 recruit a friend, get in the car, and drive the forty minutes from Charlottesville to Yogaville. … Continue reading

OESHer of the Week: My Sister Kellyn

In the summer of 2012, Ella Evans, one of OESH’s star interns, started the concept of the OESHer of the Week Contest. The Contest idea was wonderful and a real hit while it lasted, but quickly got out of hand as there were always so many OESHers to celebrate that we … Continue reading

OESH Makes Social Media & Entertainment Hire

As summer nears and the demand for the La Vida v2.0 escalates, we are pleased to dedicate corporate resources to widening the enthusiasm for OESH footwear and our unique message of medical-science based healthy footwear for women. As such, we’ve … Continue reading

Expert Advice for Selecting Running Shoes

As I mentioned in a previous post here, my friend, Dr. Mark Cucuzzella, from the Natural Running Center, just interviewed Drs. Kevin and Heather Vincent, from the University of Florida. Kevin and Heather, who are gait and exercise researchers, wrote together the … Continue reading

Happy Mother’s Day

“Unconditional love,” my mom used to say, “is the most important thing a mother can give to her child.” That she gave and more and taught me to give the same to my own daughters. She was successful in making me … Continue reading

La Vida v2.0 Takes Root In Media…Indeed!

Our recently released OESHer Email #19 was extraordinary. The depth of our Media reach in February and March was the subject matter. These linked pages (below) have spawned a great deal of interest within and beyond our community of OESHers, … Continue reading

Another News Article on High Heeled Shoes

My friend, Bill Katovsky, from the Natural Running Center, just forwarded me a link to this New York Times article about women undergoing surgery to make it easier to wear high heels and the doctors who do the surgeries. The article, like … Continue reading